The ECAC and V University
Director of Marketing & Communications
Executive Director of #ECACD3FBFEST
Cancer. It sucks. There are no two ways about it. No matter the outcome, good or bad, the days, weeks, months, maybe years spent fighting it are tiresome, troubling and emotionally draining on the patients and their families.
I know this first hand. I know how it feels to know the only “help” you can offer is support. I know that you agonize over wanting to “do more.” I’ve been through it five times to be exact. My sister is a cancer survivor. My three aunts are cancer survivors. My best friend’s mom is a cancer survivor.
Cancer is everywhere. It affects millions of people annually. Cancer research is crucial to allow the study of where certain strains come from, how they develop and how they can be treated. The V Foundation has found a way to truly support cancer research awarding 100% of direct cash donations and pledges directly to cancer research.
When the V Foundation approached the ECAC about V University, I did not think twice. I knew immediately we needed to be involved.
V University will allow student-athletes across the country to take more ownership of their charitable affiliations and have a place where they can showcase their efforts. It will enable them to have a real sense of pride knowing they are personally contributing to the efforts of the V Foundation as it achieves “victory over cancer.”
The V Foundation has awarded more than $170 million, which has been used to fund cancer research grants nationwide. The “Not a Moment to Lose” campaign reminds us that the work is not done and more money is needed for research to save more lives.
As Jim Valvano proclaimed, “We need your help… We need money for research. It may not save my life. It may save my children’s lives. It may save someone you love.” I like to think the research done through the four grants offered by the V Foundation contributed to saving the lives of my sister, my three aunts and my best friend’s mom. They are all in remission and healthy thanks to their oncologists and the research lent to them.
The ECAC is looking forward to helping our member institutions participate in V University in a variety of ways. Starting the Fall 2017, $1 from every ECAC Championship ticket sold will directly benefit the V Foundation. I’m eager to also work with the SAAC groups throughout our membership to help them facilitate successful V University events. It is for those we have lost and for Jim Valvano, that we must continue to fight and do all we can to aid in finding a cure for cancer through research.
I hope the ECAC’s partnership with the V Foundation will empower 100,000 plus student-athletes, coaches and administrators to find something bigger than themselves to fight for.
“Don’t give up . . . Don’t ever give up!”®